What Do Your Apps Know - and Say - About You?
What Do Your Apps Say About You? " width="524" height="296"/>What Do Your Apps Say About You?
What do you smartphone apps say about you? Not in the "who am I and what is my place in the world?" sense, but literally - what are your apps telling other people about you? Your location? Your identity? Your username and password? The Wall Street Journal has put online a pretty amazing, sometimes outraging, definitely interesting interactive graphic analyzing 101 popular iPhone and Android apps, telling you exactly what your apps are telling other people.
Those other people can be the application owners themselves, or they can be third parties like marketers or ad providers like Google AdSense. Different apps share different info with different entities. Some, like Tweetdeck, make sense - it shares information with Tweetdeck itself as well as things that interface with Tweetdeck, like Facebook, Imageshack, bit.ly, and - of course - Twitter.
Others are a bit more questionable. For instance, did you know that Pandora - according to WSJ - is sharing various information from your phone with eight different third parties? We didn't either, but we hope it's sharing our listening preferences as well so all that incoming marketing will at least be sonically pleasing. Take a spin through the interactive graphic at WSJ to see exactly what your apps are saying about you.
[WSJ]