Sign in with your Google account and go to the main search page, and you’ll see it still looks the same. But start typing something - “Popular Science,” for instance - and Google brings up a page of instant results, which change as you keep typing. You don’t even have to type a full search term to find answers, because Google Suggest completes your thoughts for you.
Refining as you go allows for more effective searching - you can change topics mid-sentence if you don’t see what you’re looking for.
According to Google’s blog, developers realized that people read much faster than they type - they take about 300 milliseconds between keystrokes, but only about 30 milliseconds to glance at another part of the page.
Google Instant capitalizes on this, allowing you to scan a page full of search results even as you type.
There’s more coming from Google’s press conference today at the San Francisco Museum of Modern Art. You can get the real-time updates from CNET’s insta-blog.
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